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Beauty

Ever Bilena welcomes Thai A-lister Pond Naravit in milestone endorsement deal

July 4, 2025

Ever Bilena, the Philippines’ leading homegrown cosmetics brand, proudly announces Thai actor and singer Pond Naravit Lertratkosum as its newest brand ambassador. This groundbreaking collaboration marks two exciting milestones: Pond becomes Ever Bilena’s very first Thai endorser, while the partnership also marks his first brand endorsement in the Philippines.

A rising star under GMMTV and a member of PROJECT JASP.ER under RISER MUSIC, Pond has captivated audiences with standout roles in hit series like Fish Upon the Sky, Never Let Me Go, We Are, Our Skyy, and Leap Day. His charm, sincerity, and global appeal have earned him a passionate fanbase across Southeast Asia.

“Pond is confident, relatable, and deeply connected with his audience—qualities that align perfectly with what Ever Bilena stands for,” shares Denice Sy, Chief Sales & Marketing Officer of Ever Bilena. “His cross-cultural influence and authentic spirit make him the ideal face of our brand as we continue to champion beauty that is inclusive, empowering, and globally resonant.”

To celebrate this exciting partnership, Ever Bilena is launching a series of exclusive campaigns, promotions, and fan-centric activities tailored especially for Narawins (fans of Pond and Phuwin) and PangPonds (Pond’s solo fandom). Pond will also front some of the brand’s most iconic products—including a limited-edition collection designed just for this collaboration!

Ever Bilena
by Athena Jeunnesse Mae Tria 
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About Athena Jeunnesse Mae Tria

Athena, a Juris Doctor graduate from the prestigious Arellano University School of Law, stands at the intersection of legal expertise and creative expression. Her journey began with an undergraduate degree in AB Legal Management from the renowned University of Sto. Tomas. As an avid blogger since 2011, Athena has honed her communication skills, weaving insightful narratives that resonate with her readers. Her blog covers a diverse range of topics, from travel to personal reflections. In 2012, she expanded her horizons by venturing into event coverage, rubbing shoulders with influential figures and capturing the essence of each occasion. Beyond the love for courtroom and keyboard, Athena immerses herself in captivating books, savoring the art of storytelling across genres. When she's not poring over legal texts, she's battling mythical creatures in video games—a testament to her imaginative spirit. Her love for anime, Netflix series, and Kdramas adds color to her downtime, where character arcs and plot twists fuel her passion. In a previous chapter of her life, Athena wore the mantle of a Twitch Streamer, entertaining audiences with her gaming prowess. These days, she prefers the camaraderie of playing games alongside her Discord friends, sharing victories and laughter across virtual landscapes. Her wanderlust knows no bounds. Athena craves adventure, exploring new destinations, sampling local cuisines, and documenting her experiences. Whether it's a bustling city or a serene mountaintop, she embraces each journey with open arms. In summary, Athena embodies a unique blend of legal acumen, creative flair, and an insatiable curiosity—a remarkable individual whose multifaceted interests enrich both her professional and personal endeavors.

View all posts by Athena Jeunnesse Mae Tria

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