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Press Release

Discovery Hospitality Corporation and Philippine Airlines’ Mabuhay Miles Forge Partnership to Elevate Tourism Experiences

May 20, 2025

Discovery Hospitality Corporation (DHC), a pioneer in Filipino hospitality, and Mabuhay Miles, the esteemed frequent flyer program of the country’s flag carrier, Philippine Airlines (PAL), have forged an exciting new partnership designed to redefine travel experiences for both foreign and Filipino travelers. This strategic partnership between two industry leaders, both renowned for their dedication to excellence, goes beyond exclusive perks—it’s a commitment to provide unmatched travels highlighting the beauty and warmth of the Philippines.

With this alliance, Mabuhay Miles members gain access to special rates and exclusive privileges across Discovery’s renowned portfolio of award-winning luxury hotels and resorts, including Discovery Boracay, Discovery Coron, Discovery Samal, Discovery Primea, Discovery Suites, and Manami Resort. Travelers are invited to immerse themselves in luxurious accommodations, curated dining experiences, and personalized services, all while enjoying the natural beauty and rich culture of the Philippines.

The partnership was officially sealed at Discovery Primea, where the two organizations commemorated the commencement of a potent synergy. Senior leadership from both parties attended the event with Philippine Airlines President and Chief Operating Officer Capt. Stanley Ng, OIC Executive Vice President–General Counsel Atty. Carlos Luis Fernandez, Vice President for Marketing Alvin Miranda, and Assistant Vice President for Loyalty and Mabuhay Miles Gino Domingo. While Discovery World Corporation Chairman John Y. Tiu, President and DHC Chief Operating Officer Jose Parreño, and DHC Senior Vice President and Head of Sales and Operations Lynette Ermac represented the hospitality group.

Mabuhay Miles, an esteemed travel companion for millions of Filipinos, enhances this offering by continuing to be a gateway and provide seamless connectivity to the country’s top destinations through Philippine Airlines’ exclusive network. Members enjoy unparalleled benefits, including the ability to earn miles on Philippine Airlines flights, access to premium airport lounges, priority check-ins, and special discounts on hotels, car rentals, and more.

A Synergy that Strengthens Philippine Tourism

Beyond these special member benefits, this alliance plays a pivotal role in boosting Philippine travel and tourism. This helps leisure as well as business travelers by combining Discovery Hospitality’s world-class hotels and resorts with Philippine Airlines’ extensive network, further reinforcing the country as a top worldwide destination. The synergy of these two homegrown business leaders guarantees that every trip—by land or air—is marked by excellence, comfort, and authenticity.

“This partnership is a natural alignment of two brands committed to excellence in travel and hospitality,” says Discovery Hospitality’s Senior Vice President and Head of Sales and Operations, Lynette Ermac. “We are thrilled to provide Mabuhay Miles members first access to our properties, providing them more opportunities to enjoy the finest of Filipino hospitality.”

 

“We look forward to collaborating with Discovery Hospitality to offer our Mabuhay Miles members even more rewarding travel experiences,” said PAL Vice President for Marketing Alvin M. Miranda. “This partnership opens up a world of exclusive perks, allowing our loyal customers to experience the warmth and excellence of Filipino hospitality both in the sky and on the ground.”

Together, these two powerful, homegrown brands are setting a new standard in luxury travel, creating unforgettable moments that span both the air and land, while showcasing the best of the Philippines to the world.

To know more about the partnership and exclusive privileges, visit  https://www.discoveryhotels-resorts.com/about-us/partnerships. 

Discovery Hotel PAL
by Athena Jeunnesse Mae Tria 
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About Athena Jeunnesse Mae Tria

Athena, a Juris Doctor graduate from the prestigious Arellano University School of Law, stands at the intersection of legal expertise and creative expression. Her journey began with an undergraduate degree in AB Legal Management from the renowned University of Sto. Tomas. As an avid blogger since 2011, Athena has honed her communication skills, weaving insightful narratives that resonate with her readers. Her blog covers a diverse range of topics, from travel to personal reflections. In 2012, she expanded her horizons by venturing into event coverage, rubbing shoulders with influential figures and capturing the essence of each occasion. Beyond the love for courtroom and keyboard, Athena immerses herself in captivating books, savoring the art of storytelling across genres. When she's not poring over legal texts, she's battling mythical creatures in video games—a testament to her imaginative spirit. Her love for anime, Netflix series, and Kdramas adds color to her downtime, where character arcs and plot twists fuel her passion. In a previous chapter of her life, Athena wore the mantle of a Twitch Streamer, entertaining audiences with her gaming prowess. These days, she prefers the camaraderie of playing games alongside her Discord friends, sharing victories and laughter across virtual landscapes. Her wanderlust knows no bounds. Athena craves adventure, exploring new destinations, sampling local cuisines, and documenting her experiences. Whether it's a bustling city or a serene mountaintop, she embraces each journey with open arms. In summary, Athena embodies a unique blend of legal acumen, creative flair, and an insatiable curiosity—a remarkable individual whose multifaceted interests enrich both her professional and personal endeavors.

View all posts by Athena Jeunnesse Mae Tria

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